 | Strategy #1 | Use the Top Self Publishing Social Media Sites |
| | Self publishing sites are one form of social media sites that allow you to publish documents of various types including articles, e-books, recipes, files, pictures, video and more. As a publisher on these sites you will produce and upload original content that is highly relevant to your audience. When you publish content on these sites you are then able to create links back to your own website and thereby increasing the traffic to your site and search engine ranking. In addition, as you continue to publish unique and useful information you will gain in both popularity and recognition which in turn will lead to more traffic to your site.
With these types of sites your reputation is everything. So avoid posting useless junk content with only advertisements and things that are of no use to the reader. It is also important that you publish fresh new material on a regular basis. This will also help you build a strong following. As a rule of thumb when you post on the self publishing sites make sure that you include links between all the self publishing sites with your material on them and of course link to your main website. |
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| | Above we list a few sites to get your started in the world of self publishing but there are many more that you can search and find out about as you continue learn about social media. Please read and follow all the rules at these sites. Violating the terms of use on these social media sites can lead to you getting a bad reputation and can even get your account removed. |
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| Strategy #2 | Use the Top Social News Media Sites |
| | Social news media sites are similar to social self publishing sites but they tend to focus more on the news of the day. At these sites users are allowed to post links to the daily news happenings and to post comments on the news. The goal at these sites is to develop a network of friends and contacts. As you submit content and build trust your positive social reputation in time will lead to more visitors to your own site. Since these sites allow you to comment on news and articles one strategy is to write and publish a relevant and useful article, blog, or video on your own website and then comment upon it at the appropriate social news media site. Once again avoid trying to sale people. Provide useful and relevant information. Build a solid reputation and the people will come. Here are some sites to get you started. |
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| | Most of these types of sites let you build a profile and include a link to your website or blog in your profile. Follow the rules of the site and don’t try to ad links in your posts and comments. This will get you banned. Again, build upon your reputation and do nothing to damage it. |
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| Strategy #3 | Advertise on Social Media Sites |
| | Many of the social media sites have some form of paid advertising. This advertising is very good because most of the advertising that you purchase can be targeted. When a user registers at one of these sites they usually include a lot of demographic and other types of information during the registration process. For example, the registration process may include information like sex, age, location, and website category interests. This type of information allows the media site to sell targeted traffic to the advertiser. The advertising rates are very reasonable on these sites, and the targeting will help you get the most for advertising dollar spent. Below are a couple of sites to start out with. |
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| | Make sure that you sign up at each site and set up your profile. At StumbleUpon people actually review websites and rate them. The higher the rating your site gets the more it will be seen. When you purchase advertising at StumbleUpon you are purchasing the opportunity for people to review your site. So make sure that your site is high quality before you purchase this type of advertising. |
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| Strategy #4 | Implement the Latest Social Marketing Strategies |
| | In this section of our website we are giving you some free web 2.0 strategies to help get you started in the use of social media. Social media, if used properly, is a very cost effective way to expand your internet presence and exposure. If you will take the time to go through each of the strategies and sites listed above you will learn to drive large amounts of traffic to your site very quickly and for very little cost. You may be tempted to just dive into everything all at once without research and study. You may be surprised at how quickly you can mess things up and ruin your online reputation. Below are some sites that have paid programs to get you started in the world of social marketing. We suggest that you start with the FREE information listed on our site. There is plenty here to keep you busy while learning the ropes. |
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| | These two sites offer a wealth of information about social media marketing. The free information found on these two sites is highly valuable and well worth the subscription to a newsletter to obtain that information. The sites offer additional paid services, but we suggest that you don’t get sucked into the sales pitch until you are in need of more information. |
