We took a week off to enjoy some days with the family and to travel. I hope that you are able to take a small break from the world of the internet and enjoy some quality family time. It is very important to reflect and to not lose site about why you are doing all of this in the first place. For us we are trying to create a better life for our family and friends and help as many people along the way as possible.
We have been discussing cost effective ways to get
quality visitors. We stated that PPC provides some of the best quality visitors
because in general people are actually looking for something when they do a keyword
search and hopefully that something is what you are providing. If you are a
little worried about trying PPC on the Google or Yahoo network there are some
smaller secondary networks that use the keyword targeted PPC approach.
These networks offer very high quality keyword
search traffic at generally much lower prices than the larger networks like Google.
They do it by focusing on premium sites instead of the entire internet. You
will bid for keyword searches on sites such BusinessWeek, USATODAY,
ComputerWorld, PC Magazine, and many more. Your ads will only be displayed when
specific keyword searches are performed. You choose the keywords and the price
you are willing to pay. You also write
your ads just like Yahoo PPC but again these are smaller networks and therefore
there is less competition and the price is much lower overall.
I mentioned that back in 2004 we learned how to do
PPC with an e-book. Well, here is a chance for you to learn PPC and then be
able to set up PPC campaigns on your own for as many products as you want. The
beauty of the product that we are going to introduce to you is that with a few
clicks of your mouse the system does the hard work for you. It will help you (1)
find the best keywords to use in your PPC campaigns (2) find and develop the
best ads (3) create your own landing page if you need one or if you need a
better one (4) even find a hot converting product if you need it.
Ok, so I am not big on hype products and launches. I
try to recommend things that work and will help others actually make some
money. As usual I will try to show you ways to take advantage of things with a
lower amount of risk. So, what you can do is check out the product page and
just sign up for the newsletter for FREE and see if it what they say makes
sense. Or if you decide to get the product and they will give you 60 days to
try it out and if you don’t like it you will get a full refund. Yes, the refund
is real. This is a Clickbank product and they will be forced to honor your
refund request. Just book mark the page so that you can return to the promise
later. If you follow our advice you can check the product out with virtually no
risk.
This week I wanted to talk about “quality of
visitors”. Quality of visitors has to do with finding visitors that have
potential to be interested in what you have to offer. On the internet the most
targeted visitors are “keyword visitors” which usually come from search
engines. When a person does a search using a search engine they usually type in
some sort of keyword to find information on that subject. So if a person comes
to your website from doing a keyword search using a search engine there is
higher likelihood that they were searching for something in particular. So
obviously the key is to match what they are searching for with what you are
offering. If you can do this with consistency and you are selling something
people are looking for you will make a lot of money.
So the idea of getting “quality visitors” is to get
visitors that are interested in what you have to offer be it products,
information or opportunities. Please note, that even when you start to improve
the quality of your visitors you still need “lots of exposure”. You still need
tons of visitors coming to view your website because it’s still advertising and
it takes lots of impressions before people actually make the decision to buy.
It is often said people need to see something they are interested in 20-30
times before they act on it when viewing items on the internet.
Next week, I will discuss some techniques you can
use to find high quality visitors.
10/26/08
Quality Visitors - Part 1
The first technique for getting quality visitors
that I want to discuss is PPC or Pay Per Click. The reason PPC is considered “high”
quality visitors is because people are usually looking for something when doing
a search using a search engine. With PPC click using a search engine like Google
or Yahoo you can pay for the visitors that are looking for “something”.
So the key is finding what key words or key word
phrase are people likely to use that will lead to a sale or sign up on your
site. Some companies specialize in finding those keywords and then helping you
promote your when people are do searches for those key words. That is the
keyword targeted visitors service that is provided by TrafficExcess. The
service will not guarantee you sales but it will drive in high quality targeted
visitors and that is what you want because that will lead to a greater number
of sells.
Again consistency with type of advertising works
best. You have to get your site in front of interested people consistently!
11/09/08
Quality Visitors - Part 2
Previously we discussed getting quality visitors using PPC or Pay Per
Click Advertising. We said that the reason PPC produces high quality visitors
is that in general when people use search engines they are looking for “something”.
This does not mean that you are guaranteed a sale. However, if they are searching
for something and you provide what they need you are in a good position to make
sale.
I mentioned the keyword visitors provided by Traffic Excess as
one good example of high quality visitors. I want to explain how the service
works and why it’s high quality. Here’s how it works. When a visitor types a
keyword in a search engine the system shows the visitor the advertiser’s web
page. Typically the cost for these keyword search engine visitors is a lot less
than paying for these visitors using direct search PPC advertising such as
Google or Yahoo.
For example, if you use the Traffic Excess system you will pay about 12
cents a visitor. So for 1000 visitors you will pay about $120. Now if you were
to go to Google and try to bid on any keyword for 12 cents a click you would be
lucky to even have your advertisement seen. Not to mention if you are using
competitive keywords like “work from home” bids are very high just to get
people to click on your advertisement. I have been in bids where that keyword phrase
was $10 per click for the #1 spot. Now that is ridiculous, and that does not even
guarantee a sale. It doesn’t matter to the big boys because they get your $10
and you may or may not get a sale. Even at .25 cents per click 1000 visitors
would cost you $250. Why not take the $250 and get 2000 visitors instead of
1000?
In our experience, we have had better results using the lower cost
service of Traffic Excess and here is the key, using it consistently. So we
rarely by one small package and hope for results, but rather we buy keyword
packages and let them run for 4 to 8 months to see a good return on our
investment. Of course Google, Yahoo and MSN works but your expenses could
easily overrun your results. With the Traffic Excess keyword program we more
consistently see a return on our investment over time.
11/16/08
Quality Visitors – SEO the Simple Way to Start!
PPC is an excellent way to get some quality visitors
but SEO or search engine optimization is the best way because you get quality
visitors but it is much cheaper than paying per click. On our next post I will
share with you some additional sources of excellent PPC advertising, but before
I do that I want to show you how to get started with SEO. It is important that you consider SEO in your
strategy because if done right it will give you the greatest return on your
money invested.
We have come across some guys on the internet that
do an extremely good job of teaching people how to understand and do
search engine optimization themselves. I almost hate recommending these guys
for one main reason... all these guru types tend to help each other out and often
stick it to the little guy. The guys at StomperNet do seem to break out of that
mold and help the little guys out while also helping out the other gurus as
well. They have a ton of free content and we suggest you check it out.
Below is a link to one of their products called
"Stomping The Search Engines 2". If you follow the information you
will be able to get a lot of free SEO information. You may have to subscribe
and then unsubscribe, but it is worth it to get the free tools. Hey, if you can
put some of it to use you may even want to buy it. However, you can get a lot
of free stuff by just paying close attention and following the directions.
StomperNet 2 is currently closed to new members but you can still do 2 things. One you can sign up to be notified at next opening. Second, you can click on the bottom right link which says "Stompernet Universe" and you will finds links to tons of free videos with a ton of information on SEO. The good part is the FREE information works! We have used it and later on I will be sharing some of what works with you all.
In the past we looked at getting quality visitors
using PPC. Many programs exist to help you get quality traffic from the search
engines using SEO techniques. It is truly our opinion that SEO is the absolute
best way to get quality visitors to your website. If you want a fast substitute
then PPC is the way. You can easily set up your own PPC ad at Google.com. However,
if you want it done professionally for you without PPC charges added into the
monthly costs then we have some of the best resources for you. Before we talk
about some of them we wanted to share some excellent SEO resources.
The first SEO resource is provided by Bill Platt at
the Phantom Writers. Check out his site and learn all about true down to earth
quality SEO. You will find his SEO site (Links and Traffic) linked on the right
of his page. Be sure to tell him that webtraffic4all sent you if you choose to
use his service.
The second SEO resource is called Click Response.
This company is the absolute top when it comes to SEO. We worked extensively
with them on one project and found there approach and results to be just top
notch. If you want to get to the 1st page of Google and Yahoo then
this is the way to go. However, be forewarned the service is quite expensive
but usually you get what you pay for right?
We are continuing our look at getting quality
visitors using PPC. Many programs exist to help you get quality traffic from
PPC. For example, we first got our start using PPC from reading an e-book about
setting up Google PPC ads. We read that book back in 2004 and found it to be
very helpful. We used the techniques from that book to make our first hundreds
of dollars with affiliate programs. PPC techniques have changed a lot since
then but some key elements are the same. You still have to write good ads and
you have to study your competitors to make sure you are using the best
keywords.
One way to make sure you are using the best keywords
and the best ads is to use the service of professionals. We have used many
services to find the services with the best results and best rates. The
advantage of using these services is that they allow you to concentrate on
finding the best converting offers or programs and then you let the PPC experts
set up the best Google ads for you.
We are currently researching tools and resources
that we can share with you to help you make the most out of Pay Per Click or
Keyword Advertising. This type of advertising provides the highest quality
visitors and therefore the most converting visitors. We will provide you more
PPC or keyword targeted visitor resources in the weeks and months to come. In
the meantime we have resource that you may find very helpful.
How would you like to know, before you purchase,
which advertising sites are the best? Could
it help you to be successful in your internet efforts if you could know before
you buy which advertising works? Well The Traffic Testers do exactly that for
you. Every 30 days they review 10 advertising sites that they have tested and
publish the results for you to view. That way you can see which sites perform
best, and then use that information to make better advertising decisions.
Next, we will give you some specific steps to make
the most of the advertising review site.
February 15, 2009
Look for the Blog Update
Hello,
A couple of months ago we embarked on a plan to update our website and especially our blog. However, we have had problems in the transition from our past web designer to our current designer. We have lots of excellent resources to share with you all so stay tuned. We are hoping to launch our updated blog on Sunday, March 8th. If you need to reach us before that please contact us at admin@webtraffic4all.com.
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